Kapiva has raised $60 million in a Series D funding round, led by 360 ONE Asset and Vertex Growth.
Kapiva is an Indian wellness brand offering Ayurveda-based products, including juices, supplements, and nutrition, focused on beauty, immunity, and weight management.
What’s brewing: the company plans to use the fresh funds for research and development, enhancing its manufacturing capabilities, and brand building. It also aims to expand its health tech platform and focus on chronic condition management and personalised care.
Big picture: Kapiva’s raise comes at a time when the Indian Ayurveda and wellness market is witnessing accelerated growth. The sector is projected to reach $42.2 billion by 2033, exhibiting a growth rate of 16.2% during 2025-2033. Consumer preferences are shifting towards natural, preventive, and personalised healthcare, opening a large opportunity for new-age brands.
