Netflix received broadcast rights for the FIFA Women’s World Cup

Netflix secured U.S. rights for the FIFA Women’s World Cup in 2027 and 2031, marking another major push into live sports.

Context: as part of its strategy to become the universal entertainment platform, Netflix has been expanding into live content for a while.

But, Netflix’s tech infrastructure has shown vulnerabilities when it comes to servicing high traffic. The November Paul-Tyson fight, for instance, was plagued by glitches, buffering, and pixelation.

Zoom out: despite these tech issues, Netflix has one key advantage—unmatched reach. The Tyson-Paul fight, for example, drew 108 million viewers, nearly four times the viewership of the Oscars.

Big picture: market isn’t overly concerned with these problems though, as long as NFLX can keep those subscribers from churning. Stock has nearly doubled this year.